Piedmont Media Research
Entertainment, 1235 N Kings Rd, West Hollywood, California, 90069, United States, 11-50 Employees
Who is PIEDMONT MEDIA RESEARCH
Piedmont Media Research uses its proprietary Consumer EngagementTM metric to determine the strength of movie-goers personal connections to film concepts. The company uses this consumer re...
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Headquarters: 1235 N Kings Rd, West Hollywood, California, 90069, United States
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Date Founded: 2011
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Employees: 11-50
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Revenue: Under $1 Million
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Active Tech Stack: See technologies
Industry: Entertainment
SIC Code: 4899
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Frequently Asked Questions Regarding Piedmont Media Research
Answer: Piedmont Media Research's headquarters are located at 1235 N Kings Rd, West Hollywood, California, 90069, United States
Answer: Piedmont Media Research's official website is https://piedmontmedia.com
Answer: Piedmont Media Research's revenue is Under $1 Million
Answer: Piedmont Media Research's SIC: 4899
Answer: Piedmont Media Research has 11-50 employees
Answer: Piedmont Media Research is in Entertainment
Answer: Piedmont Media Research contact info: Phone number: Website: https://piedmontmedia.com
Answer: Piedmont Media Research uses its proprietary Consumer EngagementTM metric to determine the strength of movie-goers personal connections to film concepts. The company uses this consumer research data to accurately determine which movie concepts are likely to do well, and which are likely bombs, from as early as the initial concept level. Statistical analysis based upon this metric, in a predictive regression model, has proven over 89% accurate in determining opening box office grosses, and can be used before a penny has even been put into production. The Consumer Engagement score can be used in several different ways to aid in making smarter investment and marketing decisions- film and television concept testing, accurate valuation of actor values, tracking a films strength in the marketplace from an earlier point than is otherwise available, and testing out the strength of concepts in the home entertainment market. More than just one overall score, the company is able to break down its consumer response data into granular demographic categories to tell specifically how targeted groups are responding to a film idea, from any single given point in time- based on age, gender, ethnicity, frequency of movie-going, education, income, geography, among other population groupings.
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